Stationery


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You can consider us the one-stop-shop for all the items you need to maximize your stationery category sales.

About the Consumer:
Stationery products appeal to every age group in every household: from young children’s crayons, to students’ homework and school-project supplies, to adults’ home-office, mailing & packaging supplies for shipping.

Sale Patterns:
Sales in this category remain constant throughout the year with a spike in the Autumn season when schools open for the academic year. Dollar sales in the stationery category continue to increase from year to year.

Category Sales in the
Food & Drug classes of trade

Office Supplies & Organization
21.29%

Notebooks, binders, paper, planners & envelopes

Stationery <br>Supplies
30.30%

File folders, organizers, staplers & scissors

Writing Instruments
24.32%

Pens, pencils, markers & highlighters

Packing/Mailing Supplies
4.70%

Padded mailers, packing tape & labels

Children's Supplies
19.39%

Crayons, writing tablets, paints, glue & clay

*Based on GMDC Nielsen Sales for 52 weeks ending 12/29/2018

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