Toasters, Coffee Makers, Mixers, Irons, Blenders, Grinders, Crock Pots, Water Purification Systems
Household appliances saw an increase in dollar sales of 4.7% from 2018 to 2019 in retail sales and 11.7% in on-line sales. The top sellers were Coffeemakers, Electric Pressure Cookers, Blenders and Air Fryers. The top seller in the Coffeemaker category are the Single Serve units which increased 9.6%. The largest sales increases came from the sale of Electric Pressure Cookers and from Air Fryers which were up 15.8%.
personal care appliances
Curling Irons, Flat Irons, Hair Dryers, Hair Trimmers
This segment of the category continues to show positive sales trends in the Food and Drug classes of trade. The Food class of trade sold over $38 million dollars and the Drug class of trade sold over $141 million in personal care appliances during 2016.
Music & Electronics
Phone Accessories, Earbuds/Ear Phones, Radios, Cables, Chargers
This segment stimulated impulse sales in all classes of trade as it offers accessories to supplement performance for popular phones and electronic gadgets that have become basic everyday essentials. In the Food Class of trade this represented $1,059 million dollars in sales and $885 million for the Drug class of trade.
Scales, Vaporizers, Humidifiers, Electronic Thermometers
Due to its pharmaceutical nature, sales of these items perform best when they are merchandised near the pharmacy.
*Based on NPD sales for 12 months ending December 2019